This is simply not true. Radio is still and will stay for a long time the biggest source for Americans to discover new music.
You really don't wanna tell us that the fact that she made 60k $ with this album thorugh streaming is a big success? In times when streaming is exploding? For comparisons sake: freaking Demon Lovato almost outstreamed HM with one song and let's not even talk about Selenputa or Ariana Grindr! Or Trashley or Melanin Martinez who are her competition among the younger demographic, an audience Lana had in the palm of her hand 4 years ago.
Let us say it as it is: Honeymoon was a flop. If she really wants to turn things round she needs collabs with relevant artists and music that is streaming friendly, lots of touring all around the world accompanied with effective promotion. iTunes will be dead in a few years (probably by 2020).
But I am really tired of this discussion. Lana has faded and will soon be on the level of Marina and the Diamonds.
A great example of knowing how to play the cards right: Sia
A great example of not knowing how to do so: Lady Gaga
The math is actually harder than I thought. I said .003 cents but what I meant was .003 dollars. The value I'm trying to remember is .3 cents (a third of a cent). Now as for radio being important, my guess is it works if you pay for the exposure, sure. But I haven't listened to it in years. I do remember hearing LDR on college radio though and did not mean to suggest that was worthless.