10 Years of Paradise

[Elle]

10 years ago to this very day, November 9th 2012, Lana Del Rey released the Paradise EP, which also became a part of the reissue package of Born to Die: The Paradise Edition.

The EP was first released in Australasia, and later on the 12th in the UK and the 13th in the US.

It debuted within the Top 10 of the Billboard 200, and within the Top 5 of the Billboard US Top Rock Albums & Billboard US Alternative Albums. Following its release, it became a top hit charting across several countries in Europe.

The EP alone has been certified Platinum in Australia and Gold in France. The EP earned Lana her first nomination for Best Pop Vocal Album at the 56th Annual Grammy Awards. Its music video Ride was also nominated for Best Art Direction at the 2013 MTV VMAs.

With its repackage of Born to Die: The Paradise Edition, it has been certified Platinum in Australia, Mexico, New Zealand, Spain, and 2x Platinum in Sweden. The repackage can be considered Lana's most popular project to date, generating nearly 4.5B streams on Spotify. The EP sparked the cult classic hit Ride, and features a re-recording of Yayo, the closing track on her original debut Lana Del Ray AKA Lizzy Grant.

Within this era, Lana created her first short film Tropico, which included videos for the songs Body Electric, Gods & Monsters, and Bel Air. To further promote the EP, Lana embarked on the Paradise Tour, her first major world tour.

 

Happy 10th birthday, Paradise! Oh, how the years fly by xx

 

Let's celebrate this incredible milestone by taking a trip down memory lane...

Photo Gallery:

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Music Videos:

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Live Performances:

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Memorable Moments:

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[honey dew]

When my parasocial obsession permanently solidified <3

[For K]

I cannot believe it’s been an entire decade. Happy 10 years to Paradise and an extra special happy 10 to Gods & Monsters. 

[everymanhashiswish]

Special shout out to the album teaser

[x VB]

After 10 years I lost all my hopes for a special vinyl edition 

[the ocean]

my very first exposure to lana was seeing the blue velvet h&m commercial so this era is definitely special for me

[Actor]

Happy birthday omg ?

[For K]

I really, really hope that LDR Village does the Paradise homage collection drop. I need SOMETHING to celebrate today with. 

[lernerderrey]

I remember it leaking and ugh I remember listening to live versions of body electric for months before and ugh the official version was a let down but I love this little ep 

 

I drive fast

[The Grants]

happy bday to this amazing ep

im so sad that is not an actual album because it would’ve been her best and also her cuntiest one omg

however cola will always stay in my top 5 of lana songs 

[Veinsineon]

This is forever an album to me. 1 of her best! 

[xxmissdaytonaxx]

sometimes i fail to recognize paradise's iconic impact on lana's discography. it gave us Gods & Monsters, Ride, Cola, etc. a timeless album with such a special place in my heart. 

[ultrablvd]

such a special and gorgeous album and it’s own era in my mind

 

happy birthday 

[Niko come on]

Absolutely love this EP  so many iconic songs and such a subtle change in soundscape, it really feels like it could be its own Album

[stillrun]

love this EP so fucking much. it saved my life ten years ago. i simply just RIDE!!!

[Venice Peach]

I started listening to Lana in the summer of 2012 but this was my first era as an official stan. I'll forever love this album/EP/reedition 

[prettywhenimhigh]

and on november 9th of 2012 our lives were changed forever

 

shoutout to her best tour looks and makeup  

[details]

ah yes… the era that got me hooked forever  this is one of the best album covers of all time btw very iconic imagery 

[Furor Poeticus]

I’ve bought a can of Pepsi today to pledge allegiance to mother 

[Vertimus]

Among her best, says I.  Grossly underestimated.