What's up with the waiting 'till the album, watching the music video with sound off stuff? Never hearing the singles before the album is out? Literally I've only seen this kind of behaviour with Lana fans. It's strange.
I much prefer hearing songs one at a time, digesting them on their own and forming connections and memories with them instead of having one giant album to listen to without giving some songs their time to shine. Also if an artist, especially someone like Lana, puts out something before the album then she intends the audience to hear that ahead of the album and I trust her vision. I guess it's okay if you wanna wait to listen to a promo single with the album if it's released like a week before, but making yourself wait 3 more weeks to hear a proper single with a music video? And spoil yourself in the process anyways with everyone hyping it up or being disappointed, so you're already biased before hearing it? Also watching a video WITH THE SOUND OFF? That sounds like insanity, I'm sorry.
This is not directed at anyone specifically, I've seen a lot of people doing this and it's specifically a LanaBoards behaviour that is deemed acceptable. So I wanted to share my two cents.