Jared

Omg

Very interesting.

https://youtu.be/NSCQQpdLg3E?t=951 Fantano, with confused facial expression be like ''What the fuck is going on, why am I liking this so much''

https://twitter.com/ericeidelstein/status/1165317293879918592 I had to go on Genius to see if these lyrics are real and they are. Omg

If it was The Greatest stand alone video, we would be past 10 million views by now.

If anything, Jack's production elevates it. That little we could hear from studio version sounds absolutely gorgeous.

I've heard the live version and numerous snippets... more than enough for me to conclude that it's going to be an absolutely stunning song.

One of the highlights (for people who have good hearing abilities).

.

A week from now, every publication in the world will crown NFR as Lana's magnum opus. Just a little bit more patience..

It's not 2010 anymore. Taylor Swift is a lame, washed up loser now who sings lines such ''hey kids, spelling is fun''. Lana's new album will be light years better than whatever turd Taylor releases.

Lol https://twitter.com/marilynmanson/status/1164780075759235073

Wait a min...Louis Bell and Andrew Watt have have co-produced Fuck It I Love You with Jack!

BEST NEW TRACK Lana Del Rey “The Greatest” The stakes have never been higher. In Lana Del Rey’s latest song “The Greatest,” an entire generation is burned out. The world is getting hotter. Hope is a dwindling resource. We don’t have much time left. Worst of all, the old highs aren’t hitting quite the same. “I want shit to feel just like it used to,” she sings with a quiver as a sad piano motif descends behind her. Lana’s songs have always sounded like lonely missives from the end of the world with a beachside view; the difference is now we’re watching the clock tick down alongside her. “If this is it,” she sings, “I had a ball.” Like everything we’ve heard from upcoming album Norman Fucking Rockwell!, “The Greatest” is a kaleidoscope of classic-rock radio transmitted through Lana’s hushed, psychedelic lens. The drums roll in slow motion, the guitar solos are fuzzy, the piano is recorded so that you can feel the shag carpet beneath it. Instead of luxuriating in vintage textures, Lana is restless, eulogizing her listless youth while repeatedly incorporating the words “the culture is lit,” as if attempting to dance through the tears. Her new video pairs the ballad with “Fuck It I Love You,” an ode to California and self-destruction. The juxtaposition of the songs seems inevitable; her dreams of escape always lead to the same place. Like a long, dramatic shot of a drifter leaving the scene, “The Greatest” fades with a list of rhyming epitaphs that build to a stunner of a coda: “L.A.’s in flames, it’s getting hot/Kanye West is blonde and gone/‘Life on Mars’ ain’t just a song,” she sings before snapping back to the current moment: “Oh, the live stream’s almost on.” It’s a playful, graceful way to voice a common feeling of helplessness and overstimulation. And if she sounds more at peace than the rest of us, it’s because she’s been here a while, waiting for us to catch up before it’s too late. https://pitchfork.com/reviews/tracks/the-greatest/ The acclaim is starting to pour in. And this is just the beginning,

The shots of the California coast + The Greatest intro...

Top comment on video Born To Die stans

Ugh, I hate her.

The Greatest is one of those epic, larger than life, career-defining type songs. And they're doing it like this. Lana is weird, but one would think Interscope would know better. Smh

So Fuck It I Love You is getting radio premiere and The Greatest isn't. The depth of this stupidity is vastly unexplainable.