Isn't it amazing when someone puts actual effort into an era? It makes a lot of difference. It's clear that she's not willing to play the industry game by any means anymore and it's admirable she's sticking to that attitude (as opposed to someone like Lorde who sings about hating California and wanting to be in the wilderness and yet she's in every talk show, doing magazine covers, doing a week-run of performances for James fucking Corden, etc - maybe to compensate the lack of quality of her latest output?). However, she changed the profile pictures of every social media account, put out a music video with an actual concept, did an amazing photoshoot with Neil to complement the album aesthetically speakinh and further expand the universe of Blue Banisters... like, this is the Lana we fell in love with: someone who's passionate about her work and shares it with the world with confidence and attention to detail.
Makes me wonder what went wrong with Chemtrails for her. It's clear she wanted to release it earlier but maybe the delays due to the pandemic made her lose sight of her vision halfway through... hence the lack of promotion and the apparent lack of interest as well.