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Lana's TikTok impact on songs going viral (Discussion)

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As you all are probably aware at this point in space and time (2024) Lana's cult following on TikTok is absolutely massive. She has people from different generations being introduced to her as a singer, her aesthetic, vibe and her whole catalogue of songs. As well as older generations of fans remembering and celebrating her impact on the music business in a little bit more than a decade.

 

Whether is by using her song for edits, thirst traps, or creating random trends, it all helps the fact that her music go viral once in a while. That's basically the reason why "Say Yes to Heaven" got officially released and now has become one of her most streamed songs!

 

What's your take on this, as a Lana fan? Being respectful, of course. I'm aware some older fans might not like the newer legion of stans. Have you noticed this? Do you enjoy people finding out about Lana's music? Do you usually go on TikTok and see Lana songs here and there?

 

In my personal opinion, I love this, lol. This phenomenon has contributed to Lana getting bigger and making "Tunnel" as big as it was (for her). She has always had a loyal fanbase, for sure, but after "Chemtrails" and "Blue Banisters" she came back as big and strong as she was during the "NFR!" days. Coincidentally, a lot of songs started to go viral during the Covid days.

 

What songs have you noticed going viral on TikTok? List them and I'll add them below!

 

"Born to Die" (2012)

Spoiler

 

• 'Diet Mountain Dew' (Demo)

• 'National Anthem' (Demo)

• 'Radio'

• 'Summertime Sadness'

 

 

"Paradise" (2012)

Spoiler

• 'Ride'

 

"Ultraviolence" (2014)

Spoiler

 

• 'Ultraviolence'

• 'Brooklyn Baby'

• 'West Coast'

• 'Sad Girl'

• 'Pretty When You Cry'

• 'The Other Woman'

• 'Black Beauty'

 

 

"Honeymoon" (2015)

Spoiler

 

• 'Music to Watch Boys To'

• 'Art Deco'

• 'Salvatore'

• 'The Blackest Day'

 

 

"Lust for Life" (2017)

Spoiler

 

• 'Cherry'

• 'White Mustang'

 

 

"Norman Fucking Rockwell!" (2019)

Spoiler

 

• 'Norman fucking Rockwell'

• 'Mariners Apartment Complex'

• 'Doin' Time'

• 'Cinnamon Girl'

• 'How to disappear'

• 'California'

• 'Happiness is a buttefly'

 

 

"Chemtrails Over the Country Club" (2021)

Spoiler

• 'Chemtrails Over the Country Club'

 

"Blue Banisters" (2021)

Spoiler

 

• 'Violet for Roses'

• 'Dealer'

• 'Thunder' (Demo)

• 'Sweet Carolina'

 

 

"Did you know that there's a tunnel under Ocean Blvd" (2023)

Spoiler

 

• 'Sweet'

• 'A&W'

• 'Paris Texas'

• 'Let the Light In'

• 'Margaret'

• 'Peppers'

• 'Taco Truck x VB'

 

 

Other Songs

Spoiler

 

• 'Say Yes to Heaven'

• 'Young and Beautiful'

• 'Stargirl (Interlude)'

• 'Once Upon A Dream'

• 'Season of the Witch'

 

 

Unreleased Songs

Spoiler

 

• 'Queen of Disaster'

• 'Playing Dangerous'

• 'Trash Magic'

• 'Put Me In A Movie'

• 'Meet Me In the Pale Moonlight'

• 'Back to the Basics'

• 'Your Girl'

• 'Pink Champagne'

• 'Serial Killer'

• 'Go Go Dancer'

• 'Never Let Me Go'

• 'Every Man Gets His Wish'

• 'Driving in Car With Boys'

• 'Boarding School'

• 'Ridin'

• 'Scarface'

 

 

 

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i don't understand the modern phenomena with using a clip of a song for a trend and BEATING the trend to absolute death... but if anyone was gonna get certified cult classic status pon di  unreleased catalogue it should definitely be lana :true:

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I never understood why it was lana's music in particular that really went off on tiktok, let the light in and margaret especially considering those 2 were very unpopular when ocean blvd released


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I think it’s interesting a lot of her unreleased music has become so popular on tiktok it’s kinda random lol. Before tiktok, it was more niche and only really known by fans. I don’t really care if her music becomes viral, but I hope the rise in popularity of some unreleased tracks pushes her to release a few :makeup:  Some of the released tracks that got popular are super random too, I wouldn’t have expected some of them to go viral over others


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I honestly believe that TikTok changed Lana's career. She's always been popular, she's had several #1 albums, but I think that the way TikTok has pushed her music has made her a staple artist in a sense. I feel like she used to get categorized more with Marina, Lorde, and other female indie artists. Now, I often see her grouped in with Taylor Swift, Billie Eilish, all the big pop stars. It's actually kind of fascinating to see how much power sped-up 15 second clips of songs can have


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I hate TikTok so much but I'm glad that it gave some popularity to her and some of her underrated songs and perhaps made the general public understand what an artistic genius she actually is and what a big impact she has on the music industry. 

 

The most annoying thing about this are those new fans who spread misinformation though.


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i mean to be honest some of these new fans are people who have made fun of me for likeing her in the past. i dont like how people trend homie hop all the time. lana deserves the succsess but its hard for me to do things i used to do (buy exclusive things tickets) without waiting hours in advance, even though lana never really announces things like these. it also means shes succumb to scalpers because they know people will buy it cause shes extreamly popular now. 


 the voice of nirvana says come as you are~ and i will night time is almost ours

 

    Lana Del Rey Bw GIFs - Find & Share on GIPHY 

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18 minutes ago, Veinsineon said:

i don't understand the modern phenomena with using a clip of a song for a trend and BEATING the trend to absolute death

most times it makes me want to listen to the song less (if i didn’t already know the song) and at times it starts feeling background sound and when I listen to the trending part in a song it sticks out like a sore thumb

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Just now, Honeytrails said:

most times it makes me want to listen to the song less (if i didn’t already know the song) and at times it starts feeling background sound and when I listen to the trending part in a song it sticks out like a sore thumb

i agree. it makes me hate [that] part of the song. and non lana songs thta go extreamly viral i avoid overall (alibi, die for you, hozier too sweet)


 the voice of nirvana says come as you are~ and i will night time is almost ours

 

    Lana Del Rey Bw GIFs - Find & Share on GIPHY 

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ngl ive seen a lottt of vids using scarface this year which surprised me, and ridin’ and boarding school & driving in cars with boys too, i’m sure scarface was contained to a certain group but ridin, boarding school and dicwb seemed viral!


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Thunder demo was the most used one I think, I swear I heard that tambourine every second video. And like butterflies (the everything you say makes me wanna stay
but everything you've done makes me wanna run, run 
part was overfucked by the tiktok girlies). It made a lot songs blow up and I don't see anything wrong with it. Hearing the same song over and over (like let the light in, margaret or paris texas last year) was kind of tiring, all I heard was when you know you know when you know you know.


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I noticed a lot of videos using "Ice Cream" anyone else?


                                                                                                       I LIKE TO DANCE FOR MONEY

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3 hours ago, motel six said:

ngl ive seen a lottt of vids using scarface this year which surprised me, and ridin’ and boarding school & driving in cars with boys too, i’m sure scarface was contained to a certain group but ridin, boarding school and dicwb seemed viral!

Absolutely!

How could I forget about 'Boarding School', lol. A Lana classic among TikTok fans (which includes actual kids in school, who surprisingly loves the lyrics) :awk:

 

Something I have noticed is how younger generations tend to really like and praise 'Blue Banisters' (album) which is sweet and surprising. I have a 13 year old cousin who was born just when "Born to Die" was released and now she has a whole Lana playlist on Spotify including deep cuts like 'Living Legend'.

 

Yes, I do feel old as hell, but isn't it amazing how Lana has stood the test of times, like classic and iconic artists like David Bowie and Stevie Nicks/Fleetwood Mac do.

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3 hours ago, venice biotch said:

Thunder demo was the most used one I think, I swear I heard that tambourine every second video. And like butterflies (the everything you say makes me wanna stay
but everything you've done makes me wanna run, run 
part was overfucked by the tiktok girlies). It made a lot songs blow up and I don't see anything wrong with it. Hearing the same song over and over (like let the light in, margaret or paris texas last year) was kind of tiring, all I heard was when you know you know when you know you know.

 

when you know you know

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I think a big part of it has been the cultural shift post-2020. The culture in general right now is more “conservative” and Americana aesthetics are what’s in (Old Money, Country, etc.) compared to the mid-late 2010’s where the dominant culture seemed to be more “liberal” and colorful. Not saying Lana embodies conservative values (although after her marriage to that guy, who really knows) but a lot of her music really fits the atmosphere right now.

 

Let the Light In & Margaret really emphasize this point because those are more simple, organic sounding songs, which sort of “lean” country. If this was 5 years ago, we would’ve seen Fishtail and Peppers pop off.

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what do you mean my baby sweet carolina is being used on that cesspool :crying3:


from the motel window, the stars twinkle and the signs glow

 

i see all the places you've taken me and all the places we'll go together

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Given the nature of TikTok’s algorithm, I think OP needs to set a benchmark for “viral-ness” of a song. Is it “viral” when it’s been used in 10k videos? 20k? 
 

Anecdotally seeing a bunch of videos using her songs on your Lana-oriented algorithm isn’t an accurate picture of the songs impact on the platform. 


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2 hours ago, Mer said:

Given the nature of TikTok’s algorithm, I think OP needs to set a benchmark for “viral-ness” of a song. Is it “viral” when it’s been used in 10k videos? 20k? 
 

Anecdotally seeing a bunch of videos using her songs on your Lana-oriented algorithm isn’t an accurate picture of the songs impact on the platform. 

I’d say about 75% of the songs on that list were viral internally. Like Thunder, Sweet, California, and Violets for Roses- those songs only got small bumps in streams, some of them not even cracking 100k daily Spotify streams and have already gone back to their usual numbers. Compared to Chemtrails, Radio, Margaret, and Let the Light In that either cracked 1mil daily or got extremely close to doing it, and have maintained good daily streams.

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