White Hot Forever

I want to believe those messages from her manager are fake. If he's on Insta stirring shit up and making things messier instead of getting the single ready to release early... SMH

completely agree. imo she needs to release it officially and get her coins!! no reason to scrap so much work

They should look more into their inner circle and not some fan forum for this problem. It didn't even leak here it leaked on twitter.... 

that's just the matter of time i guess. I feel so sorry for Lana for being surrounded by such incompetence. All they can do is send illiterate messeges to people via instagram.

Well we did warn her management that shlt was leaking.............. And they're still very unprofessional about it. 

thank you. why should the entire fandom be punished because of a leak? i would be sincerely disappointed in lana if she refused to release the song. it's really unfortunate that the song leaked but there's still a video and an album that didn't. all is not lost. 

Lorde did the listening party of her new single for over 100 people last week and nothing has leaked. Not even a song title. And Lana hasn't even announced anything yet and there we have YAIL leaked globally, title track is held by traders and parts of MV are floating over the social media. Fun fact is that Lana shares management with Dua Lipa and her upcoming album is also being held by insiders.
 
The lack of unprofessionalism is insulting at this point.

Why would this be another UV situation? That was so much earlier in the album stages. And for this I mean promotional posters were even put up TODAY. Theres no way it would be a good idea to shelve the album. If anything, it needs to be released earlier.

Is it normal for Ed to be responding to fans on Insta and telling them that they don't know if they're going to cancel the album now and that "She's not ok"? That seems so wildly unprofessional.

I know this is a complete mess but there's no need to scrap the entire album, what an overreaction in my opinion. It's disappointing the song has leaked, yes, and I know it will be more work, but instead of scrapping everything, why doesn't her label just release things earlier?? They've already invested $$ in this so they may as well just push their release schedule/promo strategy to earlier dates.

What would be the harm in releasing a new album? Especially if there was a lot of effort put into it. I seriously doubt it will be cancelled.

Someone who has direct contact with Ed should have a mature sincere conversation with him and find out what's going on. 

https://imgur.com/a/Y7PmO

I would love to beat the hell out of that bearded fucker who started this all today

I hope this shit is up on itunes in a few hours. Instead of messaging fans HER TEAM SHOULD DO THEIR JOB WISELY AND RELEASE IT ALREADY

Lana hasn't put out a single photoshoot or spoken official interveiw or anything really in 2016 probably to be all hush hush and jump out as us sometime in 2017 with great content she was really proud of, and it full out leaked. She probably doesn't know what to do.

Lana should release the music video and song on the same day so that it's more hyped up since it had to fukking leak

This thread is enough to make me go crazy crazy crazy 

look what yall did

Her label needs to release it NOW! She is trending on Twitter right now so they should use the hype to their advantage. Plus, it has luckily leaked at the perfect time since the new tracking week is Friday, so releasing it now would maximize her sales and ensure that the leak doesn't affect her sales very much. People are going to forget the song if they wait any longer, they need to deal with this right now!!

Common sense

cant believe lanas management is hurried and surprised it leaked, like do they know what 1+1 is

i hope Ed or whoever reads this

how about releasing the song as soon as possible the second you find out some gay twink named Eclipse
heard the song, saw the video, and is actively handing out info
 

I feel like LB should be the least of their worries.