IanadeIrey

Thinking about how random it would be for her hairstylist of all people to tease that something will be announced - it seems quite uneventful for just an announcement with no instant gratification to be shrouded in this “surprise-mystery.”
 
That’s why I think whatever Sheridan was referring to is a release of music of some sort, whether it’s a single + video or the whole album. If it’s the former, then I would expect the album cover and tracklist and pre-order to be revealed alongside it, but the rabbit and hat emojis he used that imply a “surprise-trick” of some sorts line up too well with Lana saying she wanted to “release [the record] as a surprise-release in the next 12-13 months” last year. 

Thinking about how random it would be for her hairstylist of all people to tease that something will be announced - it seems quite uneventful for just an announcement with no instant gratification to be shrouded in this “surprise-mystery.”
 
That’s why I think whatever Sheridan was referring to is a release of music of some sort, whether it’s a single + video or the whole album. If it’s the former, then I would expect the album cover and tracklist and pre-order to be revealed alongside it, but the rabbit and hat emojis he used that imply a “surprise-trick” of some sorts line up too well with Lana saying she wanted to “release [the record] as a surprise-release in the next 12-13 months” last year. 

Thinking about how random it would be for her hairstylist of all people to tease that something will be announced - it seems quite uneventful for just an announcement with no instant gratification to be shrouded in this “surprise-mystery.”
 
That’s why I think whatever Sheridan was referring to is a release of music of some sort, whether it’s a single + video or the whole album. If it’s the former, then I would expect the album cover and tracklist and pre-order to be revealed alongside it, but the rabbit and hat emojis he used that imply a “surprise-trick” of some sorts line up too well with Lana saying she wanted to “release [the record] as a surprise-release in the next 12-13 months” last year. 

Aren’t the VMAS on Sunday though? I don’t think this has anything to do with the VMAS, personally, but I could be wrong!

Thinking about how random it would be for her hairstylist of all people to tease that something will be announced - it seems quite uneventful for just an announcement with no instant gratification to be shrouded in this “surprise-mystery.”
 
That’s why I think whatever Sheridan was referring to is a release of music of some sort, whether it’s a single + video or the whole album. If it’s the former, then I would expect the album cover and tracklist and pre-order to be revealed alongside it, but the rabbit and hat emojis he used that imply a “surprise-trick” of some sorts line up too well with Lana saying she wanted to “release [the record] as a surprise-release in the next 12-13 months” last year. 

Thinking about how random it would be for her hairstylist of all people to tease that something will be announced - it seems quite uneventful for just an announcement with no instant gratification to be shrouded in this “surprise-mystery.”
 
That’s why I think whatever Sheridan was referring to is a release of music of some sort, whether it’s a single + video or the whole album. If it’s the former, then I would expect the album cover and tracklist and pre-order to be revealed alongside it, but the rabbit and hat emojis he used that imply a “surprise-trick” of some sorts line up too well with Lana saying she wanted to “release [the record] as a surprise-release in the next 12-13 months” last year. 

Thinking about how random it would be for her hairstylist of all people to tease that something will be announced - it seems quite uneventful for just an announcement with no instant gratification to be shrouded in this “surprise-mystery.”
 
That’s why I think whatever Sheridan was referring to is a release of music of some sort, whether it’s a single + video or the whole album. If it’s the former, then I would expect the album cover and tracklist and pre-order to be revealed alongside it, but the rabbit and hat emojis he used that imply a “surprise-trick” of some sorts line up too well with Lana saying she wanted to “release [the record] as a surprise-release in the next 12-13 months” last year. 

Aren’t the VMAS on Sunday though? I don’t think this has anything to do with the VMAS, personally, but I could be wrong!

Aren’t the VMAS on Sunday though? I don’t think this has anything to do with the VMAS, personally, but I could be wrong!

Aren’t the VMAS on Sunday though? I don’t think this has anything to do with the VMAS, personally, but I could be wrong!

Aren’t the VMAS on Sunday though? I don’t think this has anything to do with the VMAS, personally, but I could be wrong!

woah woah woah where did the music news hype go... i highly doubt this is some kind of magazine or vma performance and rather something music related. nothing except the music comes at midnight, so let's hope 

Aren’t the VMAS on Sunday though? I don’t think this has anything to do with the VMAS, personally, but I could be wrong!

Aren’t the VMAS on Sunday though? I don’t think this has anything to do with the VMAS, personally, but I could be wrong!

Aren’t the VMAS on Sunday though? I don’t think this has anything to do with the VMAS, personally, but I could be wrong!

Aren’t the VMAS on Sunday though? I don’t think this has anything to do with the VMAS, personally, but I could be wrong!

Aren’t the VMAS on Sunday though? I don’t think this has anything to do with the VMAS, personally, but I could be wrong!

Aren’t the VMAS on Sunday though? I don’t think this has anything to do with the VMAS, personally, but I could be wrong!

I love them too!!! 

Am I the only one that loves seeing her in these flannels

I think there are 3 possibilities:
 
a) The album is indeed being surprised dropped on the 28th and she gave us the September 5th date to make it more of a surprise  (but maybe forgot there were 31 days in August and that’s why the 5th was not a Friday date, and she meant the 4th). This seems most likely because Friday is the standard release day. 
 
b) The album is still coming on September 4/5 and they’re just dropping a single with a music video on the 28th - which is a week before. 
 
c) She will reveal the album cover and tracklist on the 28th - a week before the September 4/5th date. 

I think he only tagged the agency and the photographers of that Grazia 2017 shoot because that’s general protocol in the editorial world when you’re posting projects you’re involved with - to tag all involved parties. Even Pamela does that when she’s posting looks she did with Lana, so I wouldn’t take it to mean anything in particular!  

I think the fact that he mentioned midnight like @takeitdoen said,  implies that it’s music-related - because midnight EST is when things are released music-wise

I bet this is what she meant when she said surprise release last year...give us a date but then release it a week early - and that’s why there’s been no news and why Ed couldn’t answer @RormanNockwell when they asked about the album coming in September. And that’s why she’s doing all this frequent posting now...code cracked? 

Yes, this is the one! Sheridan and the makeup artist, Etienne Ortega posted these after Sheridan posted to the feed that he was excited to shoot with Lana!